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A Study On The Influence Of The Change Of Life Style On Design

Posted on:2015-02-28Degree:MasterType:Thesis
Country:ChinaCandidate:X Z MengFull Text:PDF
GTID:2132330431476551Subject:Industrial design engineering
Abstract/Summary:PDF Full Text Request
Nordays global automotive industry is growing vigorous.China as the largest regional increaseing in auto demands, plays an important role in the global market, while China also plays a role in the world’s factory. But China’s auto companies are at a disadvantage in the global strife, especially compared with automobile manufacturing in developed countries which is independent research and development stage, there is a clear gap. Many domestic automobile manufacturers simply imitate western car models and mechanically Chinese traditional decorative elements, and not really from the perspective of living habits, analyze the real needs of today’s Chinese people for transport. So, how to interpret contemporary Chinese lifestyle changes is turned to be the new proposition of contemporary Chinese industrial design, but also won critical passwords of Chinese market. Chinese car designers do not only need a traditional element, but also the target consumer group life and culture and attitude of understanding and insight, such as excavated from the Chinese people in their daily habits and the subconscious of modern life meets Chinese characteristics, and is not satisfied needs to form innovative solutions China.This study focuses on the subject, in this social background, how to quickly get rid of Chinese automobile industry contention between traditional elements and styles, start by modern research tools user research, life studies to explore the potential unmet needs as soon as possible, based on modern Chinese lifestyle and attitude changes. On the basis of compliance with the majority of Chinese people feel the aesthetic needs by changing the car’s features and then meet the people’s living habits.In explaining how the impact of lifestyle and design changes at the same time, discusses the design is how to improve the current situation of people living. In this paper, respectively, from the way people travel and shopping two aspects, Chinese family leisure activities and leisure activities car needs to do the analysis and the corresponding car design elements, but also on the traditional shopping nowadays people shift to electronic shopping were analyzed and the corresponding solutions for two different crowds.
Keywords/Search Tags:Express Special Purpose Vehicle, Household MPV, China Automotive Design
PDF Full Text Request
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