A Study On Tourist Development Of Theme Park

As the new thing emerging from the lay of the development of modem tourism. theme park is the modem tour stage according to especially theme setting up the content and mode of amusement; it is for the purpose of satisfying the needs of entertainment of tourist and adopting manifold representative form, such as culture. modern science and technology, etc. It have the characters: the original creation and purity of theme, universal applicability dynamic, the diversity and richness of the theme, the agility of the management mode, the high venture of the payoff. the universality of the benefit, the nationality and zone nature. The produce and development of the theme park promote the exploitation and the synthesize management of tourist resources, and drive the tourism climb entirely from relying on extensive style seedtime without measure to relvi ng on intensive seedtime of artificial controllable conditions. which is the symbol that the tourism begins to make for the normative and the institutional managing path of standardization. The development of the theme park goes through the long course that changes from trading medium to outdoors pleasure ground. then to the amusement park. up to the modern theme park. The domestic theme park has now entered into the industrial seedtime since the amusement items have been introduced and began to develop exploringly in the late 70抯. till in 1989 the ~beautiful China?in Shenzhen did business normally, which stands for the initial foundation of the real theme park. However, there exists many problems and deficiencies in the domestic theme park in its development, it mainly represents in the following respects: the amount too large, the scale excessively big; the distribution irrational; the contents repeat: the programming and design too simple; the rough and slipshod construction. Many factors play the leading roles in the development of theme park. such as: the level of the regional economic development, the attitude and policy of the government, the scale of tourist market and its consume level, the status of the centralize competition, the economical distance, the thematic contents. The theory II i~ J?~?1- ER THESIS model of the tourist supply and the demand has been set up through analyzing the factors. The exploration, involvement and development stages are very tentative. After the mature stage, the evolvement has brief cycle and long cycle. Theme park has four development models of market guidance, communication guidance. environment guidance and attractive guidance. The choice of theme park must follow the rules: the particularity, the harmonization, the visualization, the organism, and forms the basic frame by making use of intersecting and combination in three axes of time, space and civilization. There are two basic ways in creative developing of the product of theme park: one is developing new production. the other is combing the existing production.