The Modern Commercial Street Area Design Under City Layout And Marketing Idea

The research of commercial street area is a comprehensive topic. The business street area design is not only the success of a city layout but also a commercial marketing plan. The speed of the domestic walk block construction is very quick, but there is little concerns discussing the influence of the city behavior and the commercial marketing plan on the commercial street.Therefore, this article takes this as the starting point, carries through the principle of "human frist"from city layout and marketing plan .It studies the modern commercial walk block design from a deeper level and processes commercial block design under city layout and marketing idea together. Simultaneously it gives attention to the city business environment, the development economic efficiency and the investment cost, causes it to affect together to achieve the harmonious social efficiency.This article studies the domestic massive walk block construction example as well as the overseas success experience, profits from the city layout and the marketing idea,unifies my practice——The Commercial Street of People's Road in WuHu,and then findhow to explore the business street design under the city layout and the commercial marketing idea successfully and how to explore a way to adapt in our country's high developing speed of the city commercial street area design.