Formation And Perfection Of Visual Language In Museum Demonstration Design

The process of demonstration design of Museum is the process of visual information transference and audience acceptance, which means it is the process to translate the visual elements into the visual language that the audience are willing to accept. At present, most of the museums in China have many problems such as, relatively low level demonstration designing, visual language confusion, not-prominent integrated impression and etc, which severely shackle the museum's construction and development. Therefore, the research on museum's demonstration design is the demand of museum itself and also the demand of the time. Based on this goal, the article is mainly about the visual language's formation and perfection of museum demonstration design. From the point of view on the visual language of demonstration design, the article argues subjectively and objectively. It elaborates on the relative theories through four levels: the construction of visual language of demonstration design, the construction of spatial configuration, visual psychology analysis and the value of visual aesthetic feelings. The aim of the analysis on integrated visual image and spatial configuration is to construct the visual language, which is the objective visual language cognition in the museum demonstration design. The aim of elaboration on visual psychology and the value of visual aesthetic feelings is to perfect the visual language of museum demonstration design, which is the subjective visual language research in the museum demonstration design. Through the visual language system construction of museum demonstration design by combining both subjective and objective sides, the article works for the modern museum demonstration designing theories and helps visual language perform its intercommunion and communication function to the largest extent.In order to accomplish the visual language formation and perfection on modern museum demonstration design, we should firstly introduce visual communication system, develop museum brand strategy and perfect the museum's integrated visual image, which is the graphic designing aspect of museum demonstration design. Secondly, we should develop space configuration theories on modern museum demonstration design. From the point of view on demonstration design, we should develop the three-dimensional designing content of museum demonstration design combined with its own characteristics. Thirdly, we should grasp the visual psychology of the audience, which is a very importance subjective factor in museum demonstration design perfection. We will win the initiative when taking this factor out for research. Fourthly, museum demonstration is one of the generalized conceptions of demonstration design. The necessity of researching on the value of visual aesthetic feelings is just what is often ignored and abandoned during the process of museum demonstration design. The breaking of this Blind area would help visual language perfection step upward into a higher level, which in reverse makes the research on aesthetic value more comprehensive and more pertinent. The research on the four levels interacts and assists each other, which, as a result, forms and perfects the visual language of modern museum demonstration design.