The Practical Use Of Consumer Mmodel In Electrically Operated Police Motor Car's Design Research

Design is not only a kind of creative activity through which people can realize specific purposes, but also the most basic activity without which people cannot exist and develop. Design is the process of discovering problem, analyzing problem and solving problem. Nowadays, enterprises pay more and more attention to design, expecting to strengthen their competitive power and bring about creative product through design. In order to design distinctively original product, designers and enterprises should find out problems, that is, attaching importance to and making rational use of design research. At the same time, first designers should analyze people's psychological factors clearly, realize the effect of society and environment to individual, and then they can design practical product to exert influence to society and environment. Design research contains several factors, in which consumer design is the relatively important and complicated one. Therefore, this thesis will focus the discussion and analysis on consumer design.The thesis bases on foreign and domestic research situation of consumer model, relies on Motive Psychology Theory, Cognition Psychology Theory and Consumer Requirement Theory, combines existing means of transportation design, and analyzes relative factors of consumer model, such as method factor, human beings factor, space and environmental factor and other factors. On the analysis of various factors, this thesis puts forth the assumption of general consumer model and task model of consumers at different degree in means of transportation design. At last, according to the guide of the method to establish consumer model and the support of the project—Electrically Operated Motor Car of DFAC, the thesis realizes the practical application of consumer model theory in concrete design, establishes the general consumer model and task model aiming at the consumers of electrically operated motor car, and provides basis for electrically operated motor car's design orientation.