Study On The Methods And Criterion Grasps Of Current Fashion Product Design

Along with the western fashion trend influxing inundantly, our designers have nothing to do but to follow it, in another word, the Fashion agitation in the present age is held by the designers in Europe or America. As the most promising market for the fashion products in the world, our n country has a long way to go in the fashion industry, facing unprecedented chances and huge challenges.To break out of a follower and to lead the fashion, we have much work to do, such as realizing the development background of fashion, grasping the essence and law of development and concerning the factors affecting the fashion, so that we can embody the value of fashion in the product design.In this thesis, Chapter 1 introduces the background and fundamental principles of the fashion, Chapter 2 represents the development history of fashion products, analyzes the yardsticks and characteristics of the product design and discusses the major elements and their relations with each other; incorporating with the consumption situation, Chapter 3 analyzes the new fashion culture idea affacted by the historical context and discusses the operating mechanism of the culture idea and people's psychological motivation; Chapter 4 proposes that the current fashion products should attach importance to not only the green but the emotion manifestation, and thinks much of the humanization design on the base of the former chapters, furthermore this chapter especially puts forward such a new concept that exactly grasping the era pulse and fashion psychological motivation to design fashion products; Chapter 5 prospects the development direction of the fashion products based on the reality, so that they could satisfy the society demands.