| Along with the large development of industrial civilization, the gigantic productive force and abundant fortune, which are created by people's own hands, enhance the level of material living greatly since 20th century. However, numerous industrial waste and letting of noxious chemicals and gas, together with over-exploitation and wasting on resource, cause to the declination of global environment, even threaten the living of people's own. Thus, the sustainable development model appeared while people began to reconsider own behavior and modified the traditional idea. In the condition, the thesis deeply enriches the conception of sustainable consumption from the comprehending of consumption in the sight of ethnics.Initially, consumption is equal to squandering. It turned into a opposite conception to production in later 18th century. Lots of social content have abounded in the conception since 20th century. Consumption was regarded as satisfaction on mental beyond on body. Capitalist government and society encouraged more consumption for the prosperous of capitalism, activating consumption, driving production, harmonizing the contradiction between the size of consumption and blind increasing production. The wrong understanding caused over-consumption, which had brought out a series of environment problem, threatened the living of offspring. So we provided the new sustainable consumption model.In ethnics, the significance of sustainable consumption ponders the profit justice in the view of person-society-nature. The profit justice is the springboard of ethnic. It demands we should consider others' need while we satisfied ourselves. Some practical ethnics in 20th century, including economical ethnics, ecosystem ethnics, study the actualization of people's profit. Traditional human-centralism only considered the nature as resource and tools for the purpose of development of science and technology. The view led to environment crisis and threatened theliving of people when it practicing in real society. So it is deficient, even is an error. With criticizing on human-centralism, the thesis concentratedly analyzed profit justice, as the core of sustainable consumption.The principle of sustainable consumption includes two sides. The first is development, which is the base and premise of satisfaction on people's need. However, the development is sustainable economical development on the base of protecting environment and concordant to the capacity of nature. The second is justice which is from person-nature-society. It includes three aspects: l)the justice between person and nature, which means that we should consider the capacity of nature for person when we satisfied ourselves, so we could remold nature rationally, sustain the stable and integrity of ecosystem so as to sustain the living of people's own. 2)the justice between people in one generation. It means that we advocate thrift living, undertake the duty of protecting the environment. On the other hand, we couldn't prevent enhancing the living level in poverty area in the name of protecting environment. 3)the justice between generations in society, there is the same right between us and offspring, we can't hurt the benefit of offspring for satisfying ourselves. Only the harmony of person and nature realize the sustainable development of human civilization.On the base of these principles, the sustainable consumption ethnics supply new demand for people's living model. The first is simple quiet living model. The criteria of increasing living level is the comprehensive free development, not the satisfaction for the unlimited expansion of material desire, which is suitable for the request of ecosystem protection and the elevation of people's need. The second is advocating rational consumption living model, it including: l)refrain consumption. Limit the consumption in the capacity available of ecosystem. 2)exchanging consumption. Evaluate on commodity from environment protection before consumption, choosing little harmful commodity for people and natur...
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