The Application Of Gestalt Psychology In Journalistic Photography Communication

Gestalt psychology is a school of psychology that appeared in 1912 in Germany. It developed three theories on vision and perception: the relationship between whole and segment the theory of figure and background> the theory of "field". These theories are consistent with the way of visional communication that the journalistic photography dependents on, so they could be applied into the study of journalistic photography communication.This thesis mainly use the Three Theories of Gestalt psychology to analyze the reasons why journalistic photography could reflect the events, how the composition of a picture come into existence, and why the readers unscramble the same photo diversely. On the basis of that, this thesis probes into the use of Gestalt psychology in journalistic photography communication, and provides private opinions on how to improve the format design by the use of visional and perceptional theories, how to scheme the photography report and the way to innovate photography report.