A Study On The Chinese ACG Fan Group

The Chinese ACG (Anime, Comic, Game) fans emerged in the 1980s due to the decline of Chinese ACG and the introduction of Japanese ACG The end of the 20th century and the beginning of the 21^st century witness the flourishing of Chinese ACG culture and ACG industry. The Chinese ACG fans have gradually grown into an organized group out of the original straggling condition. The distinctive features of Chinese ACG fan group are finding their way due to the influence of the international circumstances, the effort of Chinese government, the catalytic effect of mass media, the need of the market as well as the effort of the ACG fans. They share the common psychological basis and construct a system of values and behavior codes.ACG is indispensable to the life of ACG fans. The fan group members share the common meaning system, symbol system as well as the way of comprehending, uttering and behaving. Certain culture derives from the fan group and all their fanaticism may end up with their culture consumption, in which their outlook on life and value is affected to various degrees. This is determined by the nature of ACG industry. Generally speaking, culture industry puts emphasis on the satisfaction of significance, joy and social property.The ACG fans keep their individual way of life and strive to make the ACG culture understood and accepted. We find it not a group of morbid fanatics but one with considerable individuality, reason, creativity and initiative through the study on the attitude of the outer fan group on the fan group and the attitude of the fan group on the Sino-Japanese ACG industry. What's more, they are crucial to the Chinese ACG industry for their objective rational attitude, the criticism mechanism...