Impact Of Gestalt Psychology On Graphic Design

In some field psychology and visual communication design have the same interest, one of them is consciousness. The psychologists all have been wanted to determine that how human's eye and brain is has an effect together in the visual process for a long time. As the designer, we must carry on the attention similarly to it, because the visual performance is in the final analysis looks for others. The graph is one kind of visual language, also is one kind of vision manifestation, The question of form is the center of graph that must pays attention to, the designer also need from to realize their consciousness, so it's very important for the graph designer to grasp and use the constitution method of graph, The research of graph design should began with the form, that is also the starting point of Gestalt psychology research. The shape in the early time was understood as the object contour, the volum, the space cuts, is the objective existence thing, but the Gestalt psychology thought that all shape is one kind of organization or structure in the experience, and can't detach with consciousness, It also brings the consciousness organization into the whole research, so shape has become the thing which designer and watching creates together with, is the subjective existence. The concept that proposed by Gestalt psychology broke through in the traditional psychology between consciousness and the thought the insurmountable boundary, at the same time has also provided a new research area for design practice. This article is precisely take the Gestalt psychology as the theory basis, expounded the characteristic and rule of consciousness, Most direct regards consciousness from the humanity to respond elaborated method of the graph design, has placed the analysis and above with emphasis the research graph form creation. The article elaborated the basic concept of graph, the graph production as well as the characteristic of modern graph in the first part; Then comprehend the rule and its the basic characteristic through depiction of the series of experiments , These characteristics include: wholeness , simplification, selectivity and constant, and...