Characterization:The Key Of The Animated Cartoon Dissemination Effect Optimization

As the sunrise industry of the 21st century, the animation industry has been striking root in the hearts of the people day by day, and the action of the domestically produced animation industry promotion is numerous and complex, involving the government policy, the educational world theory, the field practice, the populace participation and so on many aspects and many kinds of domains. Under this big background of bustling with activity, on the one hand, the author follows close on the time step and focuses the reality development; on the other hand, he penetrates into theory exploration and maintains calm thought. The author holds the dissemination effect, which is the ultimate goal and the basic standard of all culture and art development, and takes animation character as the breach, both thoroughly analyzing the relations between animation characterization and the animated cartoon dissemination effect, and analyzing the reason and the performance of the not good dissemination effect of the current domestically produced animated cartoon one by one. And in this foundation, the author proposed "prominenting modeling national characteristic", "strengthening the disposition to draw close to the nature", "valuing experience strangeness" and so on a series of view and the suggestion of how portrays the successful animation character image. Because the intense operationality and the bright practicality of the animation industry itself, the author all extremely pays great attention to the interaction between the theory and the practice in the entire article, and diligently unifies in close the rational analysis and the perceptual description, the abstract summarizes and the embodiment explanation. This not only has certain positive sense to fill in certain blanks of the animation theory, thus being helpful to the construction of the animation theory system, but also has certain model significance and reference value to instruct the practice of the current domestically produced animation industry.