Culture And The Modern Aesthetic

Western consumer culture that in a capitalist society the rise of cultural phenomena, and is now as a cultural right to speak of strength, impact of modern life. Research on consumption and consumer culture, to a large extent it can be said that modern society is on the living environment of human self-worth and self-realization. Faced with the changes of objective economic facts, from an aesthetic point of view more concerned about the people's aesthetic and ideological in this era of state, discussed the issue of China's consumer culture, consumerism of people in the cultural context of how aesthetic the survival and how the practice of aesthetic and cultural life of the consumer, regardless of the aesthetics of the building or the discipline of modern Chinese cultural understanding of the process are of great benefit. Centering on China's modern social conditions and consumer culture in China's performance, academic and knowledge on social and cultural changes should be made in response to the theory, aesthetics should be more discipline on the culture of consumerism and the aesthetic of life give adequate attention to re-build . Consumer culture that has triggered people's attention because of the social focus from production to consumption at the same time, subversion of the existing social values, world outlook and aesthetics. It reaction from one aspect of the spirit of the times change. Consumer demand for the survival not only can carry, but also the more special in modern society is a cross-cultural field, with the aesthetic characteristics, and build a Different aesthetic life. Consumption, aesthetic, the value of self-realization, these three areas in a modern society constitute the triangular relationship of mutual influence. Based on this paper to discuss the consumer culture and the aesthetic life of the link between culture and consumerism in China's modern aesthetic and its impact on the lives of reconstruction. To explore the modern aesthetic vision of the culture of consumerism in China is extremely impaction and inspiration. The modern aesthetic vision, consumerism and culture, and China's consumption of cultural expression and will focus on exploring the value of expression. Theory of Western consumerism and cultural reference to the theory of capitalist consumer society and an analysis of consumer culture defined, and taking into account post-modern theory in aesthetic point of view of the traditional definition of aesthetic development, to the common culture of consumerism in the aesthetic level, the characteristics and This analysis of the aesthetic vision and consumer culture in China's modern social and cultural impact of what form and how we should be thinking the establishment of the consumer culture with Chinese characteristics. This paper is divided into four parts, the first on consumer society and an overview of consumer culture; second part on consumer culture and the aesthetic spirit of the times change, which were on the aesthetic spirit of modern society and post-modernist thinking and culture of consumerism between Of association; third part of consumer culture on the life of the modern aesthetic of reconstruction, describes aesthetic picture of modern society and consumer culture on the daily life of the aesthetic impact on the final part of China's new consumer culture and aesthetics change, the Chinese consumer Cultural some analysis and recommendations.