The Issue And Strategy Study On Hubei Cultural Industry

From enterprise to industry and corporation,"culture"fulfilled transformation at recent decades, and culture industry will become the master industry in 21st century. this paper introduces briefly conception, function, summarizes theory concerned with the development of culture industry,recalls and analyzes history and actuality of domestic and international culture industry. On the base, emphasizes pattern, character, and current of Hubei province, especially issues and shortages of Hubei culture industry. The author puts forward and demonstrates some strategies and advice which promoting development of Hubei culture industry at last.Hubei culture industry starts to come into being a structure of great culture industry development; establishes and actualizes group developing strategy, domino effect has been emerged. However, a lot of problems are existed: exploitation and utilization of culture resource are not sufficient; top name brands are needed; culture enterprise is not strong; industry dimension is not great; the capacity of sustained development is weak; resource conformity is not good; management masters are wanted. To accelerate Hubei province culture industry development, the reformation of government culture management system should be deepened; policy of culture industry should be consummated, creating a way of culture industry development; promoting system reformation of culture industry; consummating finance accumulation of culture industry; accelerating technological innovation, increasing technique content of culture; learning from the experience of abroad culture industry development; actualizing policy promotion, item pull, name brand drive, exhibition impel and main brain promotion these five great strategies.