The Causes Of HangZhou Female Clothing Development

The speedy development of the clothing industry in hangzhou forfemales has attracted great attention of countless consumers as wellas fashion circles home and abroad. This essay explores the causesand features of this development in female clothing industry inhangzhou through expounding its history, expending ,growing and thestatus quo. And the chief causes are as the following :l.full use ofthe advantage of the original industry which is traditional inhangzhou; 2.promoting the shaping of the local growing mechanism andthe shaping of the local atmosphere for creation; 3.special culturalcauses; 4.quick growing of the special clothing market in hangzhou.The second part of this essay goes further to explore the five problems existing with the development of the female clothing industry in hangzhou considering the future competition situation in the clothing market home and abroad plus comparison with many successful industry groups in the countries. As the conclusion, this essay offers methods to promote betters development of the female clothing industry in hangzhou: 1 .attach importance to the inner potentials in developing local economy and encourage with an efforts the cooperation and partnership between small-and-medium sized companies; 2.give free rein to the local features and comparative advantages; 3.set up flexible local systematical environment; 4.reinforce the construction of the female clothing industry zone in hangzhou.