A Study On The Application Of Modern Corporation Management Theories In The Library

librarianship. But the public nature lf librarianship is not determined by the way lf running librarianship. There is no contradiction between the value lf public interests and that of utility and efficiency in librarianship. Moreover it is not harmful to seeking the goal of public interests when the mechanism and principles of market economy are led into librarianship. On recent learning study, management science experts always neglect the study of library_ a un-profit public good organization; and librarians emphasize two directions: one from macroscopic is study the library law and regulations, policy and standardizations, the other from microcosmic is study the library technology and service. They pay no attention to the library's running management and its market operation. . With the deep change of times and social environments, the shift of strategic objectives and new technology applied at libraries, traditional methods are not more and more going well with the long-term objective demand for the development of libraries. In order to change the situation, a new management system must be presented based on corporation management theory in time. This task is to be the objective demand for the development of libraries. This paper points out that there are many resemble things on management and practice between the profit un-public good organization-- enterprises and the un-profit public good organization-- libraries. Then some corporation management theories can be used in library management in the light of the concrete practice of libraries. The emphasis of this paper is to unfold the similarities of library and enterprise by stating examples and data in details. It is hoped to be of a little help to libraries in cost management, making competitive strategies and making marketing strategy mix. The paper puts forward some suggestions on how to industrialize the libraries while keep its public good nature, and how to recommend the corporation's management mechanism and competitive mechanism to carry out the value-added information service such as document transfer recommend, reference consulting etc. by marketing method. With the use these relevant countermeasures, the library will make a rapid progress in professional work efficiency and comprehensive ability.