The Development Of Shopping Mall In Shanghai

By inspecting the orbit of Shopping Mall's development in several generally acknowledged developed country and region at present: America, England, Japan, Hong Kong, and Taiwan, article, has summarized the exterior conditions and the inherent mechanism of the Shopping Mall's development. Combining the strategic objective of Shanghai, it has explained the important meaning of constructing the city system of Shanghai, and put forward the measure that the developing respects should be taken in Shopping Mall's development. And the article consists of 5parts.Preface in the thesis put forward the background and the way of that issue's research .On the foundation that forefathers study, combining the change of environment in China, it put forward the categories such as" Shopping Mall", "Types of Retail".Part one summarizes the domesticity and international theoretical research about the springing up of Shopping Mall, including the rules of the upgrade of retail's types, the inherent mechanism of the Shopping Mall's development, and the structures function of cities.Part tow summarizes three typical models of the : the north of America's model, the European model and the southeast Asia's model. By inspecting the orbit of Shopping Mall's development in America, England, Japan, Hong Kong, and Taiwan, as the representative of the tree typical models respectively, puts forward the similarities and differences among the condition and model of Shopping Mall's development in different industrial environment.On the foundation of Part on and part tow study, combining the change of the environment, Part three analyzes the conditions of the Shopping Mall's development in Shanghai, puts forward than the Shopping Mall's development play an important role in the constructing city, consummating of city functions, optimizing the habitat, and improving the competitive advantage. What's more, it analyzes the advantage and disadvantage of the Shopping Mall's development in Shanghai.On the basis of three front chapters' analysis, Part four puts forward the tactic measure that the developing respects should be taken in Shopping Mall's development. According to the particular industrial environment, the development of Shopping Mall in Shanghai should take advantage of the north of America's model and the European model, and be harmonized with the city plan like "European model", in order to construct the business perfect-circle system and to promote the prosperity of the economy and society.