Font Size: a A A

Multinational Corporation's Region Headquarter In Shanghai And Its Influence

Posted on:2006-05-26Degree:MasterType:Thesis
Country:ChinaCandidate:J Y WangFull Text:PDF
GTID:2166360152491389Subject:Business management
Abstract/Summary:PDF Full Text Request
In recent years, the economy of Shanghai has been developing rapidly and its infrastructure has been getting perfect, which makes more and more multinational corporations locate their regional headquarters in Shanghai. Thus, many problems about the multinational corporation's regional headquarter have become the hotpots in the academic research. Moreover, because Shanghai is experiencing the rapid development of multinational corporations' regional headquarters, the up-to-date trend will add to the research of multinational corporations' regional headquarters.Firstly, the dissertation analyzes the cause of formation and the actuality of the multinational corporations' regional headquarters in Shanghai from both the strategy of the multinational corporation and the development of Shanghai's industrial structure, to explain what factors lead to the fact that many multinational corporations choose Shanghai as their regional headquarters. Secondly, it illustrates the benefits the regional headquarters bring to show why Shanghai should make itself as the cluster of many multinational corporations' regional headquarters. Finally, with the above analysis and Shanghai's actuality, it gives some advice on how to make Shanghai more attractive to multinational corporations' regional headquarters.The analysis of the dissertation bases on the combination of three parts: the case of the multinational corporations' regional headquarters, the actuality of Shanghai's industrial development and some related theories.
Keywords/Search Tags:regional headquarter, multinational corporation' strategy, location advantage, industrial development, cluster
PDF Full Text Request
Related items