The Study About The Strategy For Qingdao To Acquire "the Best Vacation City Of China"

To drive the development of tourism, in 2003 China national tourism administration (CNTA) carried out the selection of "the best tourism city of china".On the grounds of its predominance, Qingdao make its aim to vacation item. If Qingdao can get the champion, it will be a sign that Qingdao is the best city for vacation and can drive the development of Qingdao vacation, so it has very important meaning. Thereby, the author make the analysis and study of Qingdao vacation to bring up the strategy for the development of Qingdao vacation then raise the nuclear competitive of acquiring"the best Vacation city".There are five chapter in this paper. The first chapter introduces the definition ^ meaning and background for Qingdao to acquire "the best Vacation city of china". The second chapter analyzes the qualification for Qingdao to acquire "the best Vacation city of china" from advantage and baffle. The third chapter evaluates the development and the problems of the Qingdao vacation from the orientation of vacation development of area for holidays and vacation productions. In the fourth chapter, the author compares Qingdao and the other cities which can vie in the selection of "the best vacation city of china" with the method of comparation. The fifth chapter is the demonstration part of this paper. On the base of the former analysis, the author studies the nuclear competitive for Qingdao to acquire "the best Vacation city". And then brings up the strategy for Qingdao to acquire"the best Vacation city"from condition, maket, product.