The Research On The Entrepreneur Environment And Policy Of The Returned Personnels Studying Abroad In Beijing

Entrepreneurial environment system is an important soft platform of building innovation-oriented country, it is also of one category of important soft public goods provided by the contemporary government and a kind of necessary public services. How to build a sound business environment system by contemporary government is an important measure of put building innovation-oriented country strategies into practice. Because of their different characteristics and the importance of the general, entrepreneurial environment of returned personnels studying abroad cause people to focus on, which is also the center of this paper.Any human activity will influence by the space-time environment, entrepreneurship is not only an individual behavior, but also a social activity. Support by Social environment for entrepreneurial ,the extent of providing opportunities and resources will all influence the people's entrepreneur decisions and performance, as well as the development of the new scale. Entrepreneurship is the timeless power to promote the country's economic development; Entrepreneurship is the timeless theme of innovation-oriented society. Engaging in entrepreneurial activities is the direct embodiment of the spirit of innovation, entrepreneurship expands employment, entrepreneurial environment is an important factor with a direct impact on the success. Entrepreneurial environment as an intermediary between the regional economic system and the entrepreneurs, which have great significance in generating entrepreneurial activity and over the maintenance ,also in expanding entrepreneurial activity .Therefore, the evaluation at least has two functions: First, providing reliable analysis and evaluation for the entrepreneurs, looking for its most profitable business establishments; Second, ideas for the business to improve the local investment entrepreneur environment to attract people who are most conducive to the socio-economic development of local entrepreneurial, so that the introduction of talent, promoting- employment and economic development can achieve a high degree of unity.Our nation's entrepreneurial activity is mainly expressed in the survival-type entrepreneurship, mainly competing for existing markets, thereby increasing the market competition. But entrepreneurial activity of returned personnels studying abroad is mainly expressed in opportunity entrepreneurship, at now which has extraordinary significance in the development of entrepreneurial activity. Therefore, this paper use environmental assessment model made by Global Entrepreneurship Monitor (GEM) business, interview and investigate number of students returned to Beijing in order to analysis and evaluate the nine aspects of entrepreneurial environment, through the evaluation and comparison found the entrepreneurial environment of returned personnels studying abroad in Beijing have absolute or comparative advantage in the physical infrastructure, research and development transfer, commercial and professional infrastructure, market opening, as well as cultural and social norms, but in financial support, the Government policy, the Government projects, as well as education and training exist a lot of deficiencies. In this paper, the existence of the Beijing business environment issues to explore deep-seated reasons and in accordance with Beijing students returned to start the actual situation in Beijing to improve the environment for returned overseas students to put forward policy recommendations and put forward a possible direction for future research.