Research On Consumption Of College Students In JiLin City

Research on consumption of college students , you can more accurately grasp the actual situation of consumption of college students, and college students to understand the life and values, which help us to enhance the effectiveness of the ideological and political education will help guide the university to establish a correct view of the consumer, In order to improve their ideological and moral quality of their training into the cause of socialism with Chinese characteristics, qualified builders and successors.Despite the social consumption trend since the reform and opening-up and constantly improve the living standards of the factors that led college students in Jilin City on the concept of the consumer pay more attention to the enjoyment of life, chasing avant-garde fashion, advocating individual taste, but because of college students spending a single source and the relatively limited, so that the college students in Jilin City on the whole, the consumer has the characteristics of rationality. In the consumption structure is relatively reasonable and stable, consumption patterns have planned, rational, practical features; At the same time, in the mainstream of rational also contains a number of issues, mainly the study of consumer spending in particular, consumer spending on the low side of professional learning; part of the Students show off exists in consumer spending and lead to consume; lack of self control, impulse spending and reckless consumption occur from time to time; discrete level of consumption, the more serious polarization. These problems are many reasons for both students management's own ability to lower consumption of immature psychological factors as well as families, schools, social factors, especially the consumption trend of thought on the consumption of college students have a greater impact.To address the problem from the perspective of a full range of proposed solutions. Students on their own internal factors, college students should be self efforts to establish the scientific concept of consumption, strengthening financial management and ability to learn; from external factors, domestic consumption of university students should be strengthened supervision and management, training college students the right money Concepts; schools should step up logistical support, financial management to do a good job of education to form a rational consumption culture; community should strengthen the concept of college students spend the correct guidance to establish the scientific concept of consumption, so that moderate consumption, and actively develop and regulate the consumer market, For college students to create a good environment for consumption. In short, all aspects must work together to guide the university to establish a correct view of the consumer, the adoption of a healthy consumer behavior and optimize the consumption structure and enhance the quality of consumption.