Three - Dimensional Thinking And Design Language Of Book Form Design

The traditional planar visual art is incompetent in today’s rapidly progressed society with the highly developed information. This essay will bring in a new visual art expression, which is taking the Stereoscopic form in graphic design as a starting point, to conduct the research from graphic design language to 3D design language and to create the conditions for the realization of 3D artistic expression. This new kind of visual expression will play a great advantage in book designing and advertising. It will not only promote the art value of book designing itself, but also increase visual enjoyment for the readers, and it will play an unparalleled role in encouraging consumption. Compared with the traditional graphic design, Stereoscopic design enriches the ways of expression, satisfies the demands that the graphic design could not meet, and increases the enjoyment to beauty.With the development of information technology, although modern media is not limited to the traditional information dissemination methods any more, people’s affection to books has never changed. The unique visual appreciation, the sound of turning pages, and the smell of the ink, all these characters of books can not be replaced by other options and human beings keen on books has never decrease with the development of technology.As an important carrier of knowledge spreading and ideas exchanging, books has played an irreplaceable role in human history. Books is the record of human history, and it is the reappearance of human development history. Each nation has its own culture, and each nation has its carrier of the culture. Books obviously is one of the best carriers. When a designer is going to design a book, he not only needs to pay attention to its practicability, but also to its aesthetic beauty and to enhance the artistic value. A book is what it is after the designer integrating various information.