| Zhu Yingchun is nearly 10 years was focused on book designer, from his works "jiang nan words" won the award of the 2004 book "China’s most beautiful", his "no cut", like "the ant nor achieve" the most beautiful book "in China, the title of" the world’s most beautiful book ", the books design works in the readers and book design caused wide attention.Zhu Yingchun books design is not only rich strong Oriental characteristics on the vision, but also contains a strong cultural connotation and philosophy of life. In the books design exploration and experiment, Zhu Yingchun choose simple and natural, pure and fresh quietly elegant color format and vivid illustrations, make books works form a unique visual style, such as the ant nor, white snail slow, bring readers a unique visual experience. Wondering at the same time, in the books design, Zhu Yingchun will also "thought of container" and "slow life" concept is blended in among them, and the life story of the world with microscopic reflect contemporary society people’s living condition, make the books to form a kind of unique cultural temperament.This paper in order to Zhu Yingchun books design works of visual characteristics as the breakthrough point, to explore the topic of the book design, shape, color, illustration and typography, further study of the book design style, excavate its books design concept, design provide certain enlightenment for the contemporary Chinese books. |
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