News Informants Theory

With the increasing media competition, informants access to the information industry, academics and ordinary people's perspective more frequently. Informants not only now emerging, various periods in the history of the development of news media have seen the shadow of informants. Early informants has been quiet, but now, subsequently towards professional and caused the industry, academia's attention to the rapid formation of a hot topic of discussion. And the emergence of informants has profound political, economic, technological and social background.Informants, correspondents and Free-lance have both distinctions and links. In accordance with the different classification criteria,Informants can be divided into different categories.The prevalence of news informants and increasingly professionalization is an inevitable trend for journalism,which will bring the positive and negative impact on the journalism. During the present time, there still exists a number of problems on the development of informants, the news media should strengthen the guidance to the informants,making full use of informants for media .The emergence of informants has greatly changed the traditional views of journalism, the news value and the information manifestations. At the same time, the impact of informants also affected the traditional concept of communication, which also set new requirements to journalism management.It has positive significance to study informants'phenomenon theoretically, which pushed the orderly competition between the media and improved the competitiveness of the media themselves. Nowadays, media-leaders is striving for hegemony and the remuneration for information form informants is escalating. In this background, rationally studying informants'history, current status and future direction has great practical and theoretical significance.