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A Research On The Stability And Risk Of The Enterprises Strategic Alliance

Posted on:2006-07-27Degree:MasterType:Thesis
Country:ChinaCandidate:Q TaoFull Text:PDF
GTID:2179360182955145Subject:Management Science and Engineering
Abstract/Summary:PDF Full Text Request
With the swift and violent development of the economic globalization and science and technology, more and more administrators begin to realize that it is very difficult for the enterprises to survive and develop to only depend on their own strength in the environment of keen competition. Since the eighties of the 20th century, the enterprise, especially trans-corporation of various countries, under the pressure of the strong competition pressure, begin to carry on strategically readjustment to enterprise's competitive relation, and move towards the cooperative competition from the competition that is set against, then the focal point of the type of operation is turned to the strategic alliance. Being a kind of brand-new modern organizational form, the strategic alliance has already been regarded as one of the important strategic choices of enterprise's development by numerous contemporary entrepreneurs. In the course of development of the business strategic alliance, there is a very important question about stability. Whether the strategic alliance can go on steadily, it is not merely contacted with the interests of alliance's each side, still influences the success of the strategic alliance; When we speak of the stability on the issue, it is unavoidable to involve the risk that is a impartment respect we should probe into especially. Because some unpredictable potential risks will destroy this kind of stability and make it fluctuate and shake, it is necessary to take measures to avoid or reduce the emergence of this kind of risk, so that each side of coalition of companies can be healthily to reach the anticipated goal. Once the strategic alliance develops steadily, it will have wider strategic flexibility so that the two sides concerned will develop more than one side and reach win-win finally; if management is incomplete, the alliance will face the risk and crisis, even it may be bankrupt and suffer great economic losses.Research on the stability and the risk of the business strategic alliance come down on the basis of this situation in this article. It analyzes the era background in which the business strategic alliance produce at first, then introduce domestic and international study on the current situation of business strategic alliance, and the overview of research about stability and risk of the business strategy alliance. The author introduces the definition, characteristic, classification and importance of the business strategic alliance under this background, and probes into the stability of the business strategic alliance and risk separately. The article not only analyzes the stability of the strategic alliance, but also analyzes several kinds of situations of the strategic alliance's instability. Then it provides several enlightenments. The author combines the mathematics model to analyze at the same time, and then analyze the characteristic of the strategicalliance's stability from the quantitative respect further. Thereafter, the author analyzes emphatically the general factor of the strategic alliance's stability and key factor, then points out several kinds of ways to strengthen strategic alliance's stability. To the strategic alliance's risk, the author has a research on the meaning of the risk of business strategic alliance, characteristic and classification in the article, then explains the influential factor of the risk of business strategic alliance and puts forward the precautionary measures finally.There are some things that, such as analytic approach of the level, mathematics reasoning, charts and so on, are used in the article. The author have carried on certain case analysis in it at the time.
Keywords/Search Tags:Strategic alliance, Stability, Risk, Measure
PDF Full Text Request
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