Research On Stability Measurement Of Enterprise Strategic Alliance Based On Fuzzy Analytic Hierarchy Process

Since Strategic Alliance appears and quickly become scarce resources and get some important form of competitive advantage.This is especially common in industries associated with a high degree of production and manufacturing,the main reason for this phenomenon is the league manager league operator for the control of a lag.Thus,the strategic alliance stability measure for increasing the timeliness of alliance management is of great significance.Most of the existing literature focuses on Strategic Alliance Stability influencing factors and mechanisms to enhance the stability of the coalition study and research for measuring the stability of the Union are rare.Therefore,this article on the basis of previous studies,the definition of a strategic alliance to refine the stability and effectiveness of the cooperation mechanisms with the strategic alliance as the starting point,the alliance stability decomposed effectiveness of the mechanisms of trust,conflict resolution mechanisms and the interests of effectiveness a distribution mechanism effectiveness of these three indicators is further subdivided and build a hierarchical model on this basis will index hierarchy fuzzy comprehensive evaluation of the alliance stability measure.The difference is that with other papers,in the calculation of the index weight,the paper introduces the priority relation matrix,effectively avoid the traditional judgment matrix consistency is difficult to meet the needs and scale of complicated issues.Finally,select the new Cologne Henan Electric Co.,Ltd.and wash Division constructed strategic alliances ice Haier Group as an example for measuring the stability of the Union method to test,test results show that the model runs alliance stability score of 64.227,just to achieve "higher " levels consistent with the reality,which demonstrate the effectiveness of the design method for measuring the stability of the coalition.