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Research And Design Of The Fast Food Uniform

Posted on:2015-09-13Degree:MasterType:Thesis
Country:ChinaCandidate:M X ZhangFull Text:PDF
GTID:2181330452953105Subject:Art of Design
Abstract/Summary:PDF Full Text Request
Era development promotes social division of labor refinement, all walks of life have been born in business attire design development to broaden the field, make its type, form is more abundant., in the middle of the twentieth century once pushed on fast-food industry in contracted efficient marketing concept was instantly popular in the United States, thus greatly promote and accelerate the development of relevant industries around. The catering enterprises for tooling management system more seriously, the market for growing demand for fast food equipment, is a prominent performance. All kinds of sizes of food and beverage enterprise in our country, integrated systematic management concept is relatively scarce. Especially the tooling management consciousness, the imperfection of the system, so that most of the employees dress to present the characteristics of different random targeted equipment design not to see. Food industry due to regional culture, religious differences, such as customs, economic benefit, to build different corresponding tooling design, in order to meet the market need for its long-term development, they must indicate the diversity of the food industry equipment research and development. This topic as the research background, to have fast food tooling for fast-food industry development reality significance and internal and external value, so as to improve the public attention to its, promote the fast development of tooling industry.Article from the characteristics of fast food and fast food equipment common problem, through books to consult the relevant data and market research present situation observation, analysis of the similarities and differences between the fast food equipment and other industries to work, and to design the research and development as the starting point, stick to function and practical design theme, and around the basic principles of clothing design conception design concept. Finally, combined with "the original cup of plain" authentic Chinese fast food as the typical cases as the key research contents of the development of local tooling practice.Through the study of fast-food industry tooling design, this paper get the following conclusion:(1) the influx of international fast food brand in the market competition is more intense, the catering industry in our country, especially fast food enterprises in blindly follow the example of the marketing strategy, image management and tooling system is worth using for reference. Attaches great importance to the brand culture and corporate image promotion, to incorporate local characteristics appropriate to the equipment design, the brand culture staff service is consistent with the environmental background. Enhance staff professional identity from the senses, standardize their professional ethics, to ensure the health and safety of the food, from the public position to remove the trouble back at home of consumer.(2) different jobs demand in fast food industry, made a series of unity of design. Strictly in accordance with its special nature of work, by style, color, fabric and details of accessories, while satisfy the business enterprise whole image design reflects different duties highly recognition on clothing."Advancing with The Times, adjust measures to local conditions" and its equipment research and development put forward reasonable and effective Suggestions for fast food industry, is fast tooling social awareness is heating up again.(3) of our country is a multi-ethnic country, respect for their dining habits and customs and culture, in the process of tooling design, is good at exploring the essence of history culture and the connotation, absorbs the essence and creation, make the traditional elements become a highlight of local tooling detail, reveal personality adds interest set characteristics. Make fast food equipment in the design in the future is no longer a single stress function and ignores the rhythm and aesthetic.
Keywords/Search Tags:national brand, traditional culture, the fast food uniform
PDF Full Text Request
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