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The Corporate Social Responsibility And Evaluation Of Dairy Corporate

Posted on:2011-12-19Degree:MasterType:Thesis
Country:ChinaCandidate:H M MaFull Text:PDF
GTID:2189330305460355Subject:Business management
Abstract/Summary:PDF Full Text Request
In recent years, with the fast development of the economy of our country and the rising of people's living standard, People have increased the consumption demand of dairy products day by day, The dairy industry has entered the high-speed developing period. However, the quality problem of dairy products safety incident happens occasionally, the quality safety management needs improving badly, and dairy product quality has direct relations with the health and life security of consumer; Meanwhile, efforts that most Dairy Corporates bear Social Responsibility is not enough, ideology is uncompleted. So herein research have important directive significance to Dairy Corporate development and improvement that Social Responsibility work not merely in our country, and has important realistic meanings in carry out food safety engineering.The detailed analysis the corporate social responsibility of the study has been productized in detail, and research into the relevant problems of enterprise's community responsibilities has described, according to Enterprise boundary theory, we constructing Dairy Corporate's Social Responsibility theory frame, the relevant theoretical foundations of Dairy Corporate's Social Responsibility have are explained. Based on this, the border of Dairy Corporates have are defined, the influence factor of Dairy Corporate's Social Responsibility have been analyzed, the choosing principle of its evaluation indexes have been proposed, the evaluating index system of Dairy Corporate's Social Responsibility has been constructed. Then, the comprehensive appraisal method of Dairy Corporate's Social Responsibility has been confirmed, analyzing the letter degree and result degree about the data obtained through questionnaire investigation, and on this basis, the real example has been taken to analyze and appraise. Finally, according to the current lack situation of Dairy Corporate's Social Responsibility in our country at present, the feasible countermeasures and suggestion have been put forward, and research works are summarized, then exceptive has also been put forward.In a word, the theory study and positive research are combined with in this thesis, that is the fuzzy comprehensive appraisal model, with counting the method of investigating and analyzing etc. the Social Responsibility problems of Dairy Corporates have been carried on deep research, many achievements will strengthen to instruct and consult the Social Responsibility of Dairy Corporate in our country.
Keywords/Search Tags:Dairy Corporate, Social Responsibility, Fuzzy comprehensive appraisal model, Appraisal
PDF Full Text Request
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