Research On Purchasing Management Of "A" Brewery Co. Ltd.

Following the promotion of global economic integration, facing the increasingly fierce market competition, many companies begin to restudy their operating performance and constantly explore the creation of new core competence. Formerly, they only focused on marketing innovation, technological innovation and producing innovation, now they begin to dedicate on every element's increment effect of the whole supply chain. Following more study of supply chain management, enterprises begin to realize that there are huge increment potential implicated in purchasing management link of supply chain upstream. So, to integrate, synchronize and improve various links' operation through efficient purchasing management of supply chain, to create the lowest system cost of the whole supply chain, so as to increase the core competitive strength of enterprise, that begin to be an important basis for making enterprise strategy.Supply chain purchasing refers to the purchasing mode between number enterprises under supply chain system. Under SCM mode, supplier and enterprise in demand establish purchasing mode based on strategic relationship, that can solve problems exist in overall situation and strategy. Purchasing process change from stock-drived to order-drived, that make the system can response the user's requirement in time.At the same time, it is also more advantageous to the display enterprise central purchasing superiority, and it can centralize limited, dispersive purchasing manpower and purchasing resource, form joint efforts,deal with the market together, get favorable treatment, decrease purchasing cost. So, through the strategic cooperation of supply chain purchasing, optimizing purchasing process and carrying out centralized purchasing, enterprise can improve its core competitive strength.How to enhance enterprise purchasing process under SCM instruction? Firstly, strategic cooperation relationship should be made, and supply's performance on each aspect should be considered when choosing supplier. Especially for purchasing those strategic materials, a long-term and systemic vision should be used to survey the development of supplier. Secondly, should play a company's overall purchasing advantages of large-scale by establishing centralized purchasing organization and procedure."A" brewery chose and optimized suppliers by establishing comprehensive assessment system, and also took a variety of ways to establish long-term strategic cooperation relationship with them; They reformed and optimized the original process in a targeted manner through ASME analyzing, and began to establish company ERP information platform, in order to realize the integration of data and sharing of information. At the same time, they set up three class organizations for company's centralized purchasing, then step by step implemented company's centralized purchasing.At the end, they achieved the target of reducing company's operation cost and increasing enterprise competitive strength.