The Research On The Produet Innovation Of A Electric Company

Currently,China's science and technology have been improved rapidly with many new products replacing unadvanced ones.Enterprises whose technology and business scope change little will have limited competitiveness and are even hard to survive.In order to develop and survive,the enterprise must continuously improve the performance and quality of its products to keep competitiveness in the market.This paper researches on a typical manufacturing company——A electric Corporation.Based on the broad reference to many materials and my personal practice working in A electric Corporation,this article introduces the new surroundings of manufacturing corporations and the general theory of product innovation,then, describes the existing status of the organization,the human resource and the mould of innovation about A electric Corporation. Many measures are suggested to the company,which include improving the assessment mechanism and stimulating mechanism, and changing the way of recruiting to enhance the team,establishing the principles of information managing and applying advanced information equipment to optimize the company administration system,etc.The suggestions are not only for A electric Corporation,but also for other corporations, in the field of product innovation.It is conducive to the improvement of the corporation's product innovation abilities and buildup of the advantage of general competition.