Consumption Of Social Values Conflict

In the integration of the world economy social background, the Chinese economy and the world contact deepening, especially with China's economic development, the economy has been strengthened, continually improve the ability of people consumption, consumption society as adjuncts of globalization has quietly come to China. and rationality, meanwhile, consumerism as a consumer society, the social values features brought huge conflict, consumerism not by consumer market development, make people's consumption idea has undergone earth-shaking changes, and has gradually to consumer individual and consumer groups outlook, outlook, values etc ideology undergoing profound influence, led to social values collide with the conflict, as this conflict, the protruding and sharp to social stability and harmonious development cause certain negative effects, give people's awareness and value orientation brought many confused. This paper includes the following four aspects of content:The first part, this paper expounds the theory of values and value conflicts. Simply introduces values and value conflicts of the connotation and characteristics. Values refers to human as the main objective existence of the evaluation and opinions, values have subjectivity, stability, heredity, historic etc. Characteristics. Value conflicts is two or more different value subject in value or values of conflict, the value of contemporary society conflict has universality, complexity, profundity, universality characteristic.The second part, the analytical consumption society value conflict situation and causes. The author thought, contemporary Chinese value conflicts mainly displays in: saving consumption and luxury type consumption conflict, humanism and worship the conflict, moral thing socialist concept of conflict with utility supremacy. Value conflicts have external environment of internal cause and external environment from subjective reason: see, first, value the root causes of conflict lies in the interests of diversification; Second, globalization is values conflict external thrust; Third, information technology provides a platform for the values conflict. Judging from inward subjective reasons, values their attributes led to the values conflict generation, mainly has: the physical maturity and psychological immature contradiction, subjective desire and their own conditions of conflict. The third part, research on individual consumer society value conflicts caused by main dangers, mainly from the individual ideal, personal beliefs, interpersonal relationships, etc to analysis. Personal ideals in front of people that lost their self value and dignity, the responsibility is reduced, initiative is abate, resulting in loss of spiritual dispirited, ideal. Personal faith, people immersed in consumption of pleasant sensation, maintaining human belief foundation and the quality of life of traditional concepts such as specific meanings threatened, and value conflicts triggered people's belief crisis. Interpersonal skills, extreme consumerism and consumer society birth and the cultivation of individualism and hedonism, greatly distorting people life goal, intensifies the social unfair unreasonable situation, caused the people of relationship between tension and alienated.The fourth part, pertinently put forward the strategy to solve these problems. The author thought, mainly from three aspects to do. First, a consumer society values of pluralism, practical and contradictions will bring certain blindness and rebellious attitude, to resolve these problems of need to establish socialist core values of the dominant position, using core values to guide, classics, integrating diverse values. Through the initiative positive and progressive and resist negative, decayed, to coordinate, standard multiple values, for the social public provide correct value guide line direction to guide the social mainstream values to healthy direction. Secondly, in the value of multiple coexistence communication, realizing the multicultural and value of identity. A consumer society value conflicts is the inevitable phenomenon is a consumer society, culture and value only realize multiple communication, can alleviate and dispelling the values conflict into the world various values progress elements, and maintain the mainstream social values of the advanced and the features of The Times. Finally, an unbalanced economic development and the distribution of income is not reasonable is the source of value conflicts, to alleviate value conflicts will eliminate value conflicts, adjusting the economic structure and realizing social and economic balance development.