The Fair Trade type Market Organization (FTMO) which existed on a fixed gathers place is a sharing trade platform for massive companies and merchants. As a typical represent of FTMO, the specialized market is an inducing institutional innovation with Chinese characteristic, origins form intermittent rural fair. After the reform and open policy, the specialized market plays a huge important role in China's economy construction, especially in promoting industry cluster, expanding employment and speeding up urbanization, which is together with the household responsibility system and the collective enterprise, inducs the transformation of economic micro-foundation of countryside of China. In recent years, the structure and function of the specialized market of China has had great change, and has appeared the tendency of syncretism with the modern circulation mode, such as, exposition, chain management, and electronic business. Studying the fair trade type market organization which embody Chinese culture and history is not only useful to deeply describe the development path of our circulation industry, but also helpful... |