Service Innovation-Discrepant Survival Strategy Of CTT

Presents in the situation in our country telecommunication market which su pply exceed demand,the telecommunication service vicarious competition is obvio us day by dayBecause unceasing innovation and the progress in the technical,the telecom munication classification boundary blurs originally day after day.VOIP b ased on wide band data network has rapidly invaded the long-distance voice ma rket;The mobile phone occupy the winning side in the process to capture the us er with the fixed telephone.Speaking of the fixed operation business,specially ne w operation business,current great challenge is how to activate traditional the fi xed telephone service market.The traditional fixed network is how to improve in the homogeneity competition position actually.through the introduction of telecommunication operation industry competition environment,this article utilizes the SWOT analysis method and combine the act ual situation and the synthesis superiority of CTT,put forward the necessity of d iscrepant survival strategy;Through the theory research of discrepancy,the article describe the CTT's discrepant survival strategy,Combining actual case analysis,th e article elaborated the synthesis service strategy,dependingon railroad strategy,th e cooperation management strategy, discussing together with everybody.