The Details Of How To Establish A Business Hotel's Customer Database System

When computer website and information turned to be some factors of changing this word, the operation environment of Chinese hotel industry has been changed fundamentally. Informationisation makes hotel market evolve into interactive market, the key rule of consumer is accepted by hotelier in the market. In the fierce competition, a good operation of hotel needs customer database system's cooperation.After tens of year development of database system, database technology is not a new tool using in hotel. A lot of hotels use this tool to change their customer data from writing on paper to input into computer. Unfortunately, because of misunderstand of hotel business by system designer database system didn't work very well in hotel industry. For example, the content of database haven't successfully described the customer's characteristics. Without a good content, no matter how great the analysis function is, database system is not work well as hotelier's expectation. In order to solve this problem, my thesis gives some suggestion about how to establish a great database system for business hotel.Chapter one is about the background of this thesis and the meaning of this thesis.Chapter two is about developmental history of database system and the application in hotel industry. The content is from analysis of hotel market competition to interactive market.Chapter three first come is the basic introduction of database technology then...