Analysis Of The Competitive Tactics Of Dazu Telecom

This text deals with the comments on tactics of difference service of Dazu Telecom.Firstly, this text begins with the history and current situation of Dazu Telecom,and analyses the decision status of the company in the whole Chongqing Telecom ,and then makes a contrast of the competitive strategy of every telecommunication operator by analyzing the demand and supply of the telecom market ,and then argues that through practice Dazu Telecom places the focal point of the competitive strategy on the difference service.Secondly, this text esxpounds the fact emphatically how the telecommunication difference service quality mode of Dazu is structured, and through explaining the theoretical roundation,it analyses the establishment and the content of the concrete service index and so on. In this way it makes a full introduction of the construction of the difference service quality mode of Dazu Telecom.Finally, the text explains the concrete measures of the difference service from organization, staff training ,business ensurance,enterprise culture,advertising etc.