The Research Of Beijing Postal Office Key Client Management System

This article according to the Chinese postal service profession present situation and the trend of development has analyzed the Beijing postal service key client distribution condition and the key client management presen(?) situation, through to the Beijing postal service key client marketing competition environment, including the profession present situation, the service competition situation, the competitor situation and the key client distribution situation contrast analysis, discovered Beijing Post office the question which existed in the existing key client marketing pattern, through profited from the domestic and foreign mature enterprises the procedure, the overseas enterprise's key client marketing strategy, designed in particular suits the Beijing postal service the key client marketing management system construction, and determined needed to consummate the necessary control system, simultaneously aimed at the question which possibly met in the implementation process to carry on the discussion, Proposed the solution mentality. This article designed the key client management system skeleton to provide one kind of solution for the state-owned enterprise's marketing management system construction.