The Service Marketing Strategy Research Of Dalian Guo He Property Management Company

On the property marketing's today of so drastic competition,facing the united global economy,Chinese property management corporations have felt more and more pressure of existence,and the more mass competition is in the sevice marketing.It is so little to neglected that the level of product and management technology of moden corporations has lessened in product among the corporation,only can service range and quality in the cource of product saling and it is coinciding the customers have achieved the profit in the product of any corporation,but the service of product saling can embody the product which they purchased, for they get captious and canny,their consumption action will more and more maturer,so ordinary service can't abtain their monetary vote, He has benefit whose service marketing has well-known,reputation,the competition problem which corporations have face is that how to better their service.These years,Chinese property corporatons have started toemphsis on service marketing,but at preset, it's very few corporations that can go into the international marketing all right.Many corporations of our country care about sevice marketing very much,but as a result of rising life, weak base, lacking of experience ,and so drastic marketing competition,many corporations feel puzzled about service marketing.The paper which conbine Dalian Guohe Property Management company's trade background with his charateristic, emphasis on discussing and studying service marketing strategy, and brings forward the service marketing strategy that adapt to Dalian Guohe property management company and provides actural content direct mind at his servicemarketing of property service.