| Chinese retail trade is developing very well in 2007. In China, economy is growing, so the whole Chinese marketplace is expanding in 2007, the whole Chinese society volume of retail sales reach 671,770 million Yuan, increase by 12.9% compared with the same period of the last year. Chinese retail trade perhaps will keep 8%- 10%'s stable increasing speed during the 2006—2010 years. To 2020, society volume of total retail sales maybe will exceed 20 trillion Yuan. In fact, there is so much potential space for Chinese retail trade, and there are so many investment opportunities. Chinese retail trade first opens to the word, The Department of Commerce in China allowed 1027 foreign-funded enterprises to come to china; this figure becomes 3 times in 12 years ago. There are so many powerful retail enterprises, what can our retail enterprises do?At first, this article has analyzed present situation for Chinese retail trade, and its development direction in future. I had analyzed different aspects of our country retail trade from macroscopic angle. Chinese economy becomes better and better, retail trades of our country developed very well. I believe retail trades of our country have a good future, if our retail enterprises can catch the opportunity.Next, I systematic analyzed some Chinese retail enterprises' financial report in 2006, and the nine Chinese retail enterprises are some of the top 100 in Chinese retail enterprises, then I analyzed every aspect of financial ability.At last, I closed SILVER PLAZA GROUP COMPANY LTD., because SILVER PLAZA GROUP COMPANY LTD. is the best one in most aspects of financial ability. I had collected the company's developmental process and some big events such as mergers. And then I analyzed the enterprise' financial report over some years.Finally, from the analysis of financial report for SILVER PLAZA GROUP COMPANY LTD., I got some experience and methods that will have enlightened meaning for Chinese retail enterprises. |
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