The Research On Development Strategy Of Chengdu Water Supply Limited Liability Company

The city water supply industry relates the development of the urban economy and the stability of the lives of the people. Along with the reform of our country economic system and the construction of the harmonious society, the city water supply industry must advance water supply industry's marketability according to the market economic operation pattern and the industrial production, simultaneously it must give dual attention to the people benefit. With the economic structural reform of our city and the integration of pushing forward city and countryside build, the whole city water supply enterprise is facing the intense market competition day by day. How to display the superiority of the company for its own, grasp the market opportunity, develop the promotion enterprise, the definite of the strategy for the corporate's growth is very important.Chengdu water supply Limited liability company is a traditional water supply enterprise which has the strong ability of supplying water , designing and being under construction. This article unifies the author's practical work, the theory which has he synthesis utilization modern enterprise strategy, At first, the thorough strategy has been in progress to Chengdu water supply company's inner , outside environment investigation and study, afterwards through SWOT combination analysis about the opportunities, the threats, the strengths, the weaknesses which the water company faces, made a choice of the water corporate 's growth and the strategic position. Take this as the basis, work out the preliminary design of the Chengdu water supply Company's whole developmental strategy, including strategic localization, strategic development mentality and target complex. Finally, embarking from the reality, it has drawn up the strategy of the corporate 's growth and the concrete implementation measures.This article made the conclusion below: The reform of the marketability changed the water supply enterprise's development; The social development enhanced that of the Chinese water supply profession ;The characteristics of the water supply profession industry had decided the water supply profession should have a certain industrial scale; The urbanized advancement promoted the scale expansion of the water supply enterprise ; The Chengdu water supply Company's strategic development must plan to have it carried out by step. And in the stage of the strategic implementation , it guaranteed the corporate' s growing strategy and the smooth implementation, enhanced the strength of the company's competition through establishing the systems of supporting strategy ; Establishing "harmonious" water supply enterprise which has the cultural advancement is the basis that the enterprise supplying water develops.