The Research Of The Sphere Of Activity On Internet Fashion Marketing And The Feasibility Of Practical Use

The grow speed on Internet shopping mall got ahead of Off-line (general) currencyMoreover Fashion is becoming a great deal of weight.The purpose of using Internet shopping mall is not only to buy low-priced productsNow in days the internet shopping mall has an intention of product differentiation as the special ability of buying product, convenient purchase of good priced products and provides service for purchasers. The target of this study is on among the internet marketing shopping malls in Korea,Especially the ones only merchandise the products on the internet.The purpose of this study is to analysis the important factor in Fashion industry and to establish the strategy of the internet fashion marketing based on practical examples and the sphere of activity on internet marketing.