On Industry Well-Known History Of China's Old Medicine Developed Or Broke Up

The thesis discussed reasons about historical drugstores developed or broke up. It's divided into tow chapters. The first one, Mainly in chronological narrative of the Chinese traditional medicine development process, including process From the Qin and Han Song to the Yuan Dynasty ;Prosperity and development of the Ming and Qing Dynasties. developed from 1956 to this days. This was followed by examples of several well-known history of China's old medicine, illustrating how were they founded, developed and status in modern times.The second one I analyze the reasons about well-known history of China's old medicine developed or broke up. Firstly, it introduce the reasons about broke up, main aspects from polity, economy, culture and special academic. China's social environment changes, and destroyed the old medicine survival and development space. Mainly the imperialist aggression of China lost to an independent political, economic and cultural environment; Western medicine made of the well-known history of China's old medicine faced with competition; The country's new economic policy makes some well-known history of China's old medicine receive the state's support, continue to grow and develop, while others were merged, abolished the original name. Traditional Chinese science and technology also limits the cultural background of the old-technology innovation, the pace of development were affected. well-known history of China's old medicine strategies for the future development of the need to protect and develop the effectiveness of Chinese medicinal products, and reveal the content of its effectiveness, fully tap the Chinese traditional culture on the role of the Chinese medicine industry.Finally, the analysis of old Beijing Tongrentang drugs, the reasons for the success. The main reason for its success is a good brand image, and in a high-quality product quality, solid historical accumulation of spare no effort to protect the brand. Modern Tongrentang brand to good use, adhere to professional development and maintaining old and famous brands operating characteristics; focus on the traditional mining experience, has introduced new varieties; fully explore old and famous brands of cultural awareness.