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Application Research On The BSC In The Xinao Gas Group

Posted on:2008-04-07Degree:MasterType:Thesis
Country:ChinaCandidate:S L ChenFull Text:PDF
GTID:2189360245968675Subject:Business Administration
Abstract/Summary:PDF Full Text Request
After reform and opening up, China's enterprises have mushroomed generally grow up to promote China's rapid economic development, but also facing great difficulty in the implementation of the strategy challenges. Based on the Balanced Scorecard in the Xinao Gas Group applied research, identify problems and lessons learned, innovation management, facing fierce competition and the rapid development of their strategic performance management measures and recommendations.This paper will be selected in the Xinao gas Group for the Study of the main application, based on the theory of the Balanced Scorecard, a survey by analysis, quantitative analysis and case analysis. Thesis topic in the background, purpose of the study, and study methods, and basic framework of clear thinking, at home and abroad with the status quo and Balanced Scorecard theory of the Balanced Scorecard start of the Xinao Gas Group made the basis for the implementation of the Balanced Scorecard; The new strategy of Xinao Gas Group and in the analysis of the issue, proposed the implementation of the Balanced Scorecard recommendations. The paper described the main part of a strategic plan and the development of the cards, how to choose strategic goals, and how to measure indicators action program management and the implementation of the five principles of the Balanced Scorecard and four security. Concluded: Balanced Scorecard is the implementation of corporate strategy, strategic performance management are important tools; Mountains of stone, jade can attack, the results of the Balanced Scorecard that case, the Balanced Scorecard in Chinese enterprises to operate well, and the implementation of the strategy to become an important tool for strategic management.Through the study of the task, the Balanced Scorecard more suitable for Chinese enterprises to more Chinese enterprises to use the Balanced Scorecard to promote the implementation of corporate strategy.
Keywords/Search Tags:Strategic Map, Scorecard, Strategic goals
PDF Full Text Request
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