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Strategic Investigation Of Development Of Small-middle Size Enterprises In EMS Industry

Posted on:2009-01-09Degree:MasterType:Thesis
Country:ChinaCandidate:J ZhaoFull Text:PDF
GTID:2189360272465408Subject:Business Administration
Abstract/Summary:PDF Full Text Request
During globalization,the company development got out of from normal development module,the low speed capital accumulation. Based on building pre-sight strategy planning and management,company growing can be very fast than usual. For EMS company,to study how to help one company to pre-sight make company development strategy,how to catch market development opportunity,and let company grow fast,in order to build self core competition,be the winner of market,It will be key element,and key to success.The core strategic management is to build up enterprise's on going competitive advantages,which is key to the enterprise's business strategy. There is no doubt that competitive advantages derive from how an enterprise adding value to its customers. Such value should be reasonably above its cost incurred. Generally speaking,there are three ways of competitive strategies for an enterprise to achieve its competitive advantages. They are cost-effectiveness strategy,differentiation strategy and centralization strategy. This paper intends to revel and discuss in term of cost-effective strategy that how company like DAGE has defined and implemented its costing management strategy in a relatively competitive environment so to achieve its long term competitive advantages in the industry. The paper also review the firms'strength,weakness,opportunity and threat to do SWOT analysis. Then go through company self actual development status,such as supplier chain,production,marketing and sales etc. to discuss each internal element. Based on the understanding of company problems and roots,find out the EMS firm DAGE's success road and facing opportunity and threat in the detailed EMS market. In order to make the reachable strategy suggestion,also need provide relating suggestions to fulfill the strategies.
Keywords/Search Tags:cost-effectiveness strategy, Key Success Factors, SWOT Analysis
PDF Full Text Request
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