Analysis On The Effect Of Suzhou's Establishing Consumer Rest Assured City Policy

To promote sustainable economic development and create a good market environment for civilians, Suzhou's government put forward the policy of establishing a Consumer Rest Assured City with the city's economy having developed to some extent. Since the policy was brought forth in 2004, carrying it out has been obtaining good effects in promoting enterprises managing honestly, raising the rate of consumer's satisfaction and accelerating economy & society development. Through the research in the policy of establishing a Consumer Rest Assured City and analysis on the policy's particular effects on the government, enterprises and consumers by the theory of policy effect evaluation, this topic attempts to find problems in process of implementing the policy and give some related advice and viewpoints hoping to provide some references to the local government on relevant policies implement and policy effect evaluation in future.