Research On Integration Of The Regional Tourism Development

The regional tourism cooperation in practice has been developed about twenty years in China. Under the circumstances of economic globalization and regional economic integration, regional tourism cooperation, as one of the main trends and hot issues in the world, has great effects on both the orientation and competitiveness of tourism in the future for every country. A regional tourism development has close spatial interaction with the larger surrounding region, display integrated, playing to the overall advantages and strengthening regional joint, are got seriously considered in many countries and regions. Regional tourism development is the joint development of tourism inherent inevitable requirement. Tourism which showing cooperation is a both-win state, the division was lost in the same trend. Regional Tourism Joint is a sign which symbolize China's domestic tourism gradually turning from the extensive operation in the maturity. It can be said that China's inter-regional tourism cooperation in the era has arrived. With the rise of the central strategies of the specific implementation, tourism, as a comparative-advantage industry in central region, it will play an important role in pulling the industry central six-province's rapid and healthy development. Faced with the present economic globalization and regional economic integration, Central Regional Tourism Joint will be the future trend of development.Under the current situation with existing questions of domestic regional development, the paper first take into consideration of the fierce tourism market competition as well as the entry of WTO and Western Exploitation so as to explain the realistic significance of integration development research, and put forward the basic research framework, main contents and methods. Then by using theories of system, sustainable development, regional economic growth, and market principle, the author defines the concept of integrated regional tourism development, analyses the influences of subjective factors (such as the conduct of explorers, tourists and operators), and objective factors (such as tourism resources, accessibility, space competition, regional and economic surroundings) affecting the integrated regional tourism development. The author argues that tourism development should stick to six principles; highlighting local features, pursuing market-orientation, developing tourism under protection, acquiring mutual benefits, taking a proper lead, and creating new types of tourism. In accordance with the above analysis, the paper illustrates the specific contents and measures for integrating regional tourism development in the areas of tourism industry orientation, tourism resources, tourism products, tourism markets and integration of tourism environment.Finally, with the combination of the theory and practice, the author investigated thetourism resources and tourism development in Liaoning coastal areas, collected a large number of data, conducted SWOT analysis of tourism development of this area, and points out ways of developing tourism resources, promoting market sales, creating new types of tourism products and establishing favorable social environment according to the basic theories of integration of regional tourism development. In addition, countermeasures were taken to deal with the main problems in regional tourism development so that the planning of tourism development could be carried out with a clear aim. Consequently, the tourism industry in Liaoning coastal areas can be greatly promoted and developed sustainably in good order.