A Study On The Development Of Tourism In Universities

University tourism refers to the campus as a tourist destination characteristics,it is an emerging tourism.With many families improving the economic conditions and changing concepts of education,tourism as a form of modern outside the classroom is an education form and an important supplement to the quality of education.It is more and more attention.Many families in the economic conditions allow,encourage their children to go out for tourism.Colleges and universities,especially those with a long history and beautiful campus or a major influence on the well-known institutions of higher education which has increasingly become a special flavor and perceived significance of tourism.Campus tourism as a new type of tourism is a special meaning and form of tourism,it has become an objective reality exists.University campuses,in particular which has a long history of the institution,or the unique cultural atmosphere and cultural landscape,elegant and tranquil campus atmosphere,more and more people have a strong attraction in it.Wuhan City is one of the three major cities which China's colleges and universities gathered in,second only to Beijing,Shanghai,has a huge tourism development potential of university tourism. Features and innovations of this article is the theory and empirical research to better integrate,it adopts the method of interviewing in the field,analyses the factors of university tourism development in Wuhan University,and through the method of systematic analysis,defines the factors of university tourism in Wuhan city,establishes the drives mechanism for the development of tourism and the suggestions of university tourism development.The full text is divided into five chapters:The first chapter is the Introduction.Major analyses the university tourism research background,researches the status,the purposes of this article and research significance.Chapterâ…¡is the theoretical basis.Major analyses the theory of tourism development with the drive mechanism for universities,including supply and demand theory, system dynamics theory,tourism capacity theory,the theory of sustainable development,tourism attraction theory and push-pull theory.Chapterâ…¢is a university tourism driven model.Analysis of the need for tourism development in universities,universities detailed travel demand in the supply system, on the basis of colleges and universities selected for the driving force of tourism indicators and the establishment of colleges and universities tourism driving force model.Chapterâ…£of Wuhan University is the development of tourism-driven system. Analysis of Wuhan University of tourism development and problems of the status quo established in Wuhan University and the factors driving the tourism interaction between the mechanism and on the basis of further tourism development in Wuhan University of recommendations and strategies.Chapterâ…¤presents conclusions.Summed up the full text of the relevant conclusions and put forward the development of tourism in Wuhan University is worthy of further study.