A Study On The Evolution Of The Tourist Image Of The Mt. Lushan

Mt.Lushan,situated in the north of Jiangxi Province,is a famous mountain that attracts many people since time immemorial.With its long history,Mt.Lushan has imcomparably rich cultural connotation.Mt.Lushan is not only a beautiful moutain,but is a collection with the Seclusion Of Cottage,Places Of Worship,Mountain Education,Summer Resort in a body. Its tourist images were varied as the development of Mt.Lushan.Through surveying the evolution of the tourist images of Mt.Lushan,summarying the law of traditional and mordern tourism of Mt.Lushan,the purpose of the study is to offer lesson for the program,protectation and development of the Mt.Lushan.Besides introduction,this article is devided into three parts.The first part,the influencing factors of the tourist images of Mt.Lushan,has analyzed the three factors that affected the tourist images of Mt.Lushan,that is the terra context,the civil context and the tourist resource of the Mt.Lushan,including natural tourism resources and cutural tourism resources,its terra context plays an importment role in the development of Summer Resort,and its civil context affects the development of Seclusion Of Cottage,Places Of Worship,Mountain Education Thesecond part,the evolution of the tourist images of Mt.Lushan in ancient times and mordern time,has made the sequence of the tourist images,that is the Seclusion Of Cottage,Places Of Worship,Mountain Education,Summer Resort,and dewell on in detail the course of evolution of the tourist images;The third part has summarized the features of the evolution the tourist images of Mt.Lushan.The development of tourist images of Mr.Lushan refracts the culture of Mt.Lushan,and the ancient tourist images of Mr.Lushan,ruin together in modern time,was replaced by the modern tourist image.