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Study Of E-commerce Transactions Credit Evaluation Model

Posted on:2009-02-12Degree:MasterType:Thesis
Country:ChinaCandidate:M R HuFull Text:PDF
GTID:2189360278965955Subject:Business Administration
Abstract/Summary:PDF Full Text Request
In today's fast-growing e-commerce, e-commerce transactions become more and more credit problems in the development of e-commerce is a key factor in this paper, e-commerce transactions credit evaluation model will be realistic and useful guide.First of all, the background papers on the study, researchers conducted a simple method described, made for the purpose. And then e-commerce transactions for credit in the current macro-environment situation and development opportunities with PEST analysis methods, then the current main mode of e-commerce transactions and trading platform of the main credit-related evaluation methods summary, the main draw at present E-commerce transactions credit evaluation of the main features of the impact of e-commerce transactions and credit evaluation of the key factors; On this basis, combined with the costs related to economics and game theory "Prisoner's Dilemma" knowledge, a multi-dimensional evaluation of e-commerce transactions credit Model, and then learning to use the strategic management of knowledge on e-commerce transactions credit evaluation model, as well as the composition and operation of the market for multi-angle, multi-level analysis and discussion, the analysis also used the SWOT analysis, through this The analysis will explore e-commerce transactions and credit evaluation of the multi-dimensional model of the application and market prospects to have a more comprehensive and objective understanding of planning for the future of e-commerce transaction platform for business operation of the credit will be practical guidance.In addition, e-commerce transactions to credit evaluation of the multi-dimensional model at the core of e-commerce platform for the development of trade credit from the operation of the process, the future development of a number of aspects were discussed, and different mode of operation to carry out a number of simple evaluation of e-commerce transactions Credit evaluation model and the management platform for the construction and development of good reference value.
Keywords/Search Tags:e-commerce transactions, PEST analysis, credit transactions, credit evaluation of the multi-dimensional model of trade credit index
PDF Full Text Request
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