| Including the supervision of enterprises, and many domestic enterprises the management level is still relatively primitive, the lack of realistic long-term planning, particularly in corporate strategy and strategic implementation, is always in a serious of random short-term evolution of the state in the economic globalization today, which kinds of management competitive, a company's prospects not bright.Supervision from the domestic industry, the emergence, development to the present, only 20 years, from the beginning of a seller's to the present, "the Red Sea melee," a lot of supervision in considering profit growth from the construction supervision of design and consultation in this direction to transfer, as The Daqing oil field project under the supervision of the company, but also take into account the main oil field service functions, many of the decision-making and even the details of management to be bound by the higher authorities, therefore, she developed more complicated.The competitiveness of enterprises in the final analysis is the competition for talent, in a limited period of financial terms, how much profit is secondary to long-standing, self-evolved with the changes in the environment, business managers need to do to "create clock" people , rather than "the newspapers" who is the best way.Daqing project supervision company's business mainly from the planned distribution of oil companies a unified internal market, in the market is gradually opening up trend, there are many competitive disadvantage, the recent major contradictions facing the two-fold:1. Pay system difficult to attract talentIn the infrastructure industry chain, the construction units, design units, construction units, test units there is competition for qualified personnel with the supervision unit problem, and by the author found that the same level of management personnel, supervisory personnel, wages are lowest. The Daqing engineering supervision company to increase the salaries of personnel decisions without supervision depends entirely on its own.2. Management ergonomics low, in need of Business Process ReengineeringAffected by the impact of the planned economic system, the company's daily operation of production activities are subject to higher level department in charge of management, state-owned enterprises being large institutional settings, seriously affected the efficient operation of enterprises, after the high proportion of frontline staff, the average labor productivity is difficult.In addition, the medium and long term, a viable business, having one's own soul - corporate culture, our existing corporate culture (self-perfection, the pursuit of excellence; work together, we will do better) more broadly, can not highlight the Management Industry characteristics. Therefore, the author with stakeholders on the Daqing project supervision company's expectations, to establish the company's vision from the beginning of the essence of corporate culture to a new argument to redefine the enterprise's mission, values, vision, and accordingly established a the strategic guiding ideology and short-term strategies:Mission: Using the wisdom to help others help themselves!Value: continuous improvement, long-term survival, shareholders, employees, the community will be a result of consulting services we provide benefit. Vision: The Project Management and Consulting services to help investors to increase revenues, reduce risk and ensure that employees receive the equivalent of labor in return, creating revenue for the benefit of the public.The guiding strategy: Through continuous improvement of our quality of work, with supervision consulting services to help investors increase returns for shareholders, employees, the community to create the most long-term benefits.According to the guiding ideology of this strategy, using SWOT analysis tools to identify and select the type of WO to reverse the recent business strategy: 1. The reform of pay systems, staff training and to become better, improve service levels, to enter a virtuous circle; 2. Ahead of competitor before the business process reengineering to improve efficiency, get more market share. 3. The use of environmental advantages, to step up training and absorb the talent to further enhance the advantages of business credit and capital.One of the business community consensus is that many corporate strategy to develop itself, there is no problem, but the implementation was poor. The emergence of the Balanced Scorecard for strategy implementation effectiveness has a greater role in promoting. Therefore, this article uses the Balanced Scorecard model, the Daqing project supervision company's operating strategy for the initial decomposition, in accordance with corporate finance revenue, customer, internal process reengineering, to learn and grow with the implementation of the four dimensions. One of the customers, not only including the construction of units, but also include the company's higher authorities, which is living in large state-owned enterprise environment must be evaluated a project.Conjunction with the Company in which the specific circumstances and the current state, in the process of implementation of the strategy, we should focus on four aspects: 1. Coordination of the relationship between strategy and external environment; 2. To establish adaptation strategies, internal organizational structure; 3 . to improve the company's human resource management; 4. to shape the corporate culture of adaptation strategies.We should the enterprise as a biological population, the survival of the fittest in the intense environment of live, to adapt to the evolution forward. Existence of the business purpose of human services, the purpose of human existence through business services, and thus access to business returns, this is a virtuous circle, support this virtuous circle is the corporate culture, she is a kind of thinking, is the soul of the enterprise . Daqing project supervision company's corporate culture can be stated as: "We admire the wisdom of this to promote the progress of the world, we are happy to help others in order to obtain multi-win-win." Such statements are not only from the "brainstorming", but the company has accumulated 20 years to develop the results and by the Daqing Oil Field Company Culture (patriotism, pioneering, truth-seeking, and dedication) is a profound impact. "We admire wisdom" from the "realistic" and the scientific concept of development "promote the progress of the world" is "patriotic" expression, "we are happy to help others," reflects a "contribution" of spirit, "to obtain multi-win-win" is the "Pioneering Work" harvest. This is the greatest achievement of this study. |
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