Research On The Lianyungang Port Logistics Competitiveness

With the improved economic situation, the port transportation network in the pivotal role played by the system, more and more obvious how to provide a full range of high value-added services, changing a single function, the development of modern port logistics, from a strategic point of enhanced port logistics core competence is the need to solve the problem. The special geographic location, based on local development of the port logistics industry, with a system of thought to consider the development of port logistics, port and other relevant departments to strengthen the collaboration, the development of logistics industry, can effectively promote the city's rapid economic and orderly development .Rapid economic development, to the port logistics industry provides a good opportunity for the system as a whole system of elements in the coastal port of Lianyungang port, one of the same faces in the new situation, new planning how to correctly position the issue of scientific development , in which the development of Lianyungang Port and Logistics improvement of overall competitiveness will play an important role, with the increase of coastal development a national strategy level, Lianyungang Port to play the leading role, to the rapid development of the logistics industry, to model upgrade to promote the leapfrog development of Lianyungang port, an urgent need to address the problem. Lack of a complete logistics system, hinders the development of port economy by leaps and bounds, how to identify the development of Lianyungang port logistics deficiencies, the promotion of rapid economic development of Lianyungang, worthy of our consideration.In this paper, the development of Lianyungang port logistics background and the actual situation, in the context of new economic form of development on the competitiveness of the logistics of Lianyungang series of factors related to systematic and scientific research, and through qualitative and quantitative methods take the principal component analysis and SWOT-PEST analysis matrix combination, first by the principal component analysis to identify the greatest impact on several factors, namely, Qingdao, the main factor and the main factors for vertical and horizontal comparative analysis to identify Lianyungang Port Logistics competitive advantages and disadvantages, and further through the SWOT-PEST analysis matrix method, the evaluation of integrated system constrained the development of Lianyungang port logistics competitiveness of the relevant factors, according to Lianyungang port logistics faced inherent advantages, the inherent weaknesses, external opportunities, external threats, as well as from the political, economic, social technologies at all levels, integrated in front of the main components of the analysis, affecting the competitiveness of Lianyungang port logistics series of comprehensive evaluation of the indicators, and analysis The results from many aspects and angles of the comparison and assessment, to identify the development of Lianyungang port logistics strengths, weaknesses, potential and opportunities, and finally puts forward a number of Lianyungang port logistics to promote and enhance the rapid development of information and recommendations.