Qingdao, The Feasibility Of Holding The World Beach Soccer Analysis

On the day of thirty years'anniversaries of reform and opening-up, along with remaining passion of Beijing Olympics, Post-Olympics era has already arrived. Therefore, sports are becoming habits and customs and being accepted by more and more people. Qingdao, as one of the co-host city of Beijing Olympics, should make a better use of its advantageous geographical environment. Holding a range of world level beach soccer matches would be a very good opportunity for this charming city to become the communication bridge connecting between China and the rest of world.In order to carry out PEST analysis of environmental factors of holding world beach soccer matches in Qingdao, it can be divided into four main factors, which are political environment, economical environment, historical & cultural environment and natural & technical environment. After analyzing thirty four crucial elements between the four main factors described above, some results have been concluded as following.According to the political environment, various conditions and policies all support that Qingdao could successfully hold some world beach soccer matches. Moreover, during the analysis of economical environment factor, it shows that Qingdao has sufficient economical strength to be the host city of various world beach soccer matches. Rapid growth of Qingdao's economy in recent years would have significant meaning for the health and success of world level matches. Also, according the historical and cultural analysis, the city with full vitality is more likely to accept fangled things and foreign cultures, which would provide with good foundation and environment for world matches. Finally, natural and technical analysis shows that superior advantage of natural environment and mature technical support will be very helpful for Qingdao to undertake the great matches. Overall, Qingdao would have sufficient capability to hold and undertake world beach soccer matches.